Working closely with our strategist, we repositioned Habitat’s social presence to stand out in a category where many brands look and sound the same.

We tapped back into Habitat’s rebellious roots, the spirit that originally made great design accessible to everyday homes, and used that as the foundation for a refreshed social direction.

The result was a playful, disruptive look and feel built for the social sphere, and created to inspire audiences while staying true to Habitat’s bold heritage.